Expo Education Sessions 


As part of your EXPO experience, the Iowa Restaurant Association is excited to offer expert sessions on profitability, menu trends, and best operational practices. Check back daily as we update with additional education offerings and speakers, as well as the final schedule. Each 45-minute session will provide insights and tactics that can be implemented immediately to help you increase profits, improve operations, and protect your business.


5,000+ Potential Employees at 40% of the Cost—How to Leverage the Work Opportunity Tax Credit 

Speakers: Jonathan Porter and Rachel Falahpour

12:00 – 12:40

Cleaning the Air on Exceptions within the Smoke Free Air Act

Speakers: Garin Buttermore, Mark Speltz, and Jessica Ekman

1:00 – 1:40

Could You Survive a Wage Audit? 

Speakers: Michael Staebell

2:00 – 2:40


Increase Sales with Facebook Live

Speakers: Lori Swift

12:00 – 12:40

Marketing 202: Beyond the Basics and Into Profit Targeted Overdrive

Speakers: Adam Feller and Sally Cooper Smith

1:00 – 1:40

Third-Party Delivery– Running the Numbers to Keep Profits from Walking Out Your Door

Speakers: Rebecca Casey, Heart Cumpton, and Kevin Hatfield

2:00 – 2:40


Global and Regional Cuisine Trends; Making Plant-Based Menu Items Profit Centers

Speakers: Linda Funk, Gail Bellamy, Hannah Elliot, Chef Kerri Rush, and Chef Lynn Pritchard

12:00 – 12:40

Give Your Menu a Profitability Refresh

Speakers: Chef Matt Meadows

1:00 – 1:40

Guest Safety – Where Planning Meets Profits

Speakers: Stig Ruxlow and Amy Ratekin

2:00 – 2:40